What an offer means when it promises approval regardless of credit
This is one of the most common advertising lines in consumer finance, and it is almost always doing something other than what it appears to.
An offer worded this way is usually describing one of three products. The first is a secured card, where you deposit money and are given a credit line of roughly that amount — approval is close to automatic because you funded the line yourself. That is a legitimate product and a reasonable way to build a record, as long as you know that is what you are buying.
The second is a card with a low limit and high fees, where an annual fee, a monthly servicing fee and a one-off processing fee can take up a large share of the limit before the card is used. The advertised approval is real; the thing being approved is not worth much.
The third is not a card at all but a store or catalogue line that can only be spent in one place. These are sometimes advertised in language indistinguishable from a general-purpose card.
The way to tell them apart takes about two minutes. Find the fee schedule, add up every fee charged in the first year, and compare that with the credit line. Card issuers are required to publish that table, and if it is hard to find on the page you are reading, that is itself informative.
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